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    <loc>https://www.storiesofdesign.com/journal</loc>
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    <lastmod>2026-03-23</lastmod>
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      <image:title>Journal</image:title>
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  <url>
    <loc>https://www.storiesofdesign.com/journal/ethical-colour-report</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-19</lastmod>
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      <image:title>Journal - The Ethical Colour Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/c6c46671-0966-4124-8c72-db0c594d440a/ethical+colour+report+-+digital.png</image:loc>
      <image:title>Journal - The Ethical Colour Report - Make it stand out</image:title>
      <image:caption>Ethical colour in action. What is it? How is it achieved? How can I apply it? In one of eight colour profiles, Jess Redgrave extracts colour and fibres from sunflowers to create Climafibre.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/e0970af9-f173-4fef-b452-12f278ad6f3e/Ethical+Colour+Report+pages.png</image:loc>
      <image:title>Journal - The Ethical Colour Report - Make it stand out</image:title>
      <image:caption>From global themes and emerging practices to simple and activating colour recipes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/6b7a2abd-5093-4ab5-8024-38e0e8585182/Ethical+Colour+-+studio+sarmite+-+colour+love+waste.jpg</image:loc>
      <image:title>Journal - The Ethical Colour Report - Make it stand out</image:title>
      <image:caption>One of eight circular models - colour reclaimed from denim by Studio Sarmite</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/colour-stories-gfsmith</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-08-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/0dd8b5f5-bc12-45e8-87da-95c645e78a58/G+.+F+Smith+Colour+Stories+cover.png</image:loc>
      <image:title>Journal - G . F Smith Colour Stories - Make it stand out</image:title>
      <image:caption>All photos by Sara Hibbert for Colour of Saying  &amp; G . F Smith</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/a88a4ec3-60b5-4235-890a-95deaaa19369/G+.+F+Smith+Colour+Stories+Colour+Archive+.png</image:loc>
      <image:title>Journal - G . F Smith Colour Stories - Make it stand out</image:title>
      <image:caption>Tracing the origins of China White for The Colour Archives</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/24bed83b-3f52-4ba0-af2a-819e68045d8f/G+.+F+Smith+Colour+Stories+Colour+Palettes.png</image:loc>
      <image:title>Journal - G . F Smith Colour Stories - Make it stand out</image:title>
      <image:caption>Working with Friendly Harmonies for The Colour Palettes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/e013111c-0376-46f9-8ef9-ad46054016dd/G+.+F+Smith+Colour+Stories+Colour+Matters.png</image:loc>
      <image:title>Journal - G . F Smith Colour Stories - Make it stand out</image:title>
      <image:caption>Exploring the role of neuroaesthetics in colour choice and impact for Colour Matters</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/d1682568-cbc0-40e2-9512-ceab3ac61de8/G+.+F+Smith+Colour+Stories+Colour+Profiles+1.png</image:loc>
      <image:title>Journal - G . F Smith Colour Stories - Make it stand out</image:title>
      <image:caption>Diving into Serene Blues for The Colour Profiles</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/66160bc4-191b-4591-bf79-033990fcd135/G+.+F+Smith+Colour+Stories+Colour+Masterclass+1.png</image:loc>
      <image:title>Journal - G . F Smith Colour Stories - Make it stand out</image:title>
      <image:caption>Taking colour step-by-step for The Colour Masterclass</image:caption>
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  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/circular-colour-report</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/df26db25-0e70-441d-9b9c-cf17147146df/circular+colour+report+cover.png</image:loc>
      <image:title>Journal - The Circular Colour Report - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/b4e74b87-9617-4e03-8b2f-cf5892155f66/circular+colour+report+sustainable+colour+in+design.png</image:loc>
      <image:title>Journal - The Circular Colour Report - Make it stand out</image:title>
      <image:caption>Pages from The Circular Colour Report</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/81bf98f1-4aeb-40bd-89a6-b9e605131c31/circular+colour+report+biotech+living+colour+.png</image:loc>
      <image:title>Journal - The Circular Colour Report - Make it stand out</image:title>
      <image:caption>“Living Violet” is an example of how biosynthetic design can eliminate contaminants from colour processes while providing new aesthetic opportunities</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/0d5be7b2-8165-4123-a09c-eb22469b87e7/circular+colour+report+recycled+plastic.png</image:loc>
      <image:title>Journal - The Circular Colour Report - Make it stand out</image:title>
      <image:caption>“Intermixed Greens” shows how colour can valorise plastic waste, resulting in beautiful long-lasting products</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/180bb3c7-79b4-4a57-96eb-35609dc366b4/circular+colour+report+plant+based+colour+natural+dyes.png</image:loc>
      <image:title>Journal - The Circular Colour Report - Make it stand out</image:title>
      <image:caption>“Harvested Reds” is an example of how local colour can inspire thoughtful, zero-waste solutions that strengthen communities and relationships with nature</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/brand-storytelling-circular-economy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/7fea9384-3538-4cad-8a5b-b4e317917c37/Top%2BDrawer%2BColour%2BDirections%2BTalk%2BPics%2BSarah%2B2.jpg</image:loc>
      <image:title>Journal - Brand Storytelling in a Circular Economy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/circular-colour-a-contentious-issue-for-brands-l6xf3</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/2dc6518d-d90a-4309-aa5a-28907bb2c918/We+have+a+biological+affinity+with+green%2C+but+is+that+enough%3F.jpeg</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>We have a biological affinity with green, but is that enough?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/19a1a74b-c4c2-4cbf-a536-2115cd0b5e8d/homemade+green+shades.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>A study of handmade greens by Colour of Saying</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/19fd3a64-c4e4-4b63-bbb6-aaa408dc8e53/alternative+palette+high+octane+acid+green.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>1. Alternative Palette : High octane acids used intelligently</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/a99a8c99-c734-43ff-bc39-8710f9cea21e/pastel+warning+shades.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>2. Alternative Palette: Fresh pastel warnings — contrasts of warm and cool indicate important information</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/19fd3a64-c4e4-4b63-bbb6-aaa408dc8e53/alternative+palette+high+octane+acid+green.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>3. Alternative Palette: Chromatic Contrast — an activist palette inspired by XR</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/4d844417-24de-453d-a322-9f064a5ace48/gomi+colour+mix.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>Intermixed polyetheylene plastics by Gomi</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/83d9e587-82b3-4a83-88a5-dd9981c53176/alternative+palette+intermixed+recycled+colour.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>4. Alternative palette: Intermixed second-life colour inspired by Gomi</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1638961339455-Q4Y7OWY2G1AJ9IJO54X0/_DSC2202.jpg</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/40a16263-95a7-48c0-abe2-b6adade859d1/algae+palette.png</image:loc>
      <image:title>Journal - Is it time responsible designers moved on from green? - Make it stand out</image:title>
      <image:caption>5. Alternative Palette: Algae remedial shades</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/circular-colour-a-contentious-issue-for-brands</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1623831255560-2S5PV67UPK4N18PNK3KC/1_-d9wapLuisfYdOIPWj6ZYw.jpg</image:loc>
      <image:title>Journal - Circular Colour: A Contentious Issue for Brands - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/the-hidden-beauty-of-sludge</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1623830924214-MOH5U2E4L2AK8MSFUXCI/Agne+Kucerenkaite+Ignorance+is+Bliss.jpg</image:loc>
      <image:title>Journal - The Hidden Beauty of Sludge - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/a-circular-manifesto-for-colour</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/80a9e142-6be4-4e5f-8296-d0f160e73868/RC_square_manifesto2.jpg</image:loc>
      <image:title>Journal - A Circular Manifesto for Colour - Make it stand out</image:title>
      <image:caption>Innovations in organic colouring methods, featuring Ty Smyl, Studio Sarmite, Andrea Liu, Sukumo, Hannah Elisabeth Jones and Ilse Kremer. Photograph ©Colour of Saying.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/beautiful-bacteria-how-biodesign-is-changing-the-way-the-fashion-industry-produces-colour</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-19</lastmod>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/todays-waste-is-tomorrows-product-a-manifesto-for-ashortwalk-makers-of-rcup-</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1548622071441-GD9OB72TUH1MAUUVNJUM/Dan-Dicker-MD-of-ashortwalk-credit-Seam-Gee.jpg</image:loc>
      <image:title>Journal - A manifesto for ashortwalk, makers of rCUP - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/colour-via-an-exhibition-of-disruptive-material-colouring-processes-for-ldf18</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1534515938280-44TCJLASAG07Q6PC7KDJ/Martens+%26+Visser%2C+Raw+color_4.jpg</image:loc>
      <image:title>Journal - An exhibition of disruptive colour processes for LDF18</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1534517199474-2XRS2H9LNX0K90OMB9AY/Charlotte+Kidger_Industrial+Craft_12.jpg</image:loc>
      <image:title>Journal - An exhibition of disruptive colour processes for LDF18</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1534517252648-FYJ0HIH1BBHX27L6ED6C/Living-Colour-2.jpg</image:loc>
      <image:title>Journal - An exhibition of disruptive colour processes for LDF18</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1534516073243-DC64OEGC9KXT1MY2YQXN/Jess+de+hartdog_recolored%2C+samples.jpg</image:loc>
      <image:title>Journal - An exhibition of disruptive colour processes for LDF18</image:title>
      <image:caption>Jes den Hartog</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1534516489146-XWPRV44M5FP0KO0X2U0H/OSIS_llot-llov_c_Ender-Suenni+%283%29.jpg</image:loc>
      <image:title>Journal - An exhibition of disruptive colour processes for LDF18</image:title>
      <image:caption>Llot Llov</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/stair-design-st-ives</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1529061799206-B3B9W9EW3RNF2F6Z8FC6/Alex%2BAccleton%2BStaircase%2BJoinery%2B2017%2BMatty%2BSnelling%2B01.jpg</image:loc>
      <image:title>Journal - A Sculptural Staircase for Cornwall's Cultural Capital</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1529061793906-MH1GWVNKSHGJ4Y7ON4OR/Alex%2BAccleton%2BStaircase%2BJoinery%2B2017%2BMatty%2BSnelling%2B02.jpg</image:loc>
      <image:title>Journal - A Sculptural Staircase for Cornwall's Cultural Capital</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1529062122336-MV59SJ7R1W8PJACM1GWF/Alex_Accleton_fine_woodwork_portrait_03_Matty_Snelling.jpg</image:loc>
      <image:title>Journal - A Sculptural Staircase for Cornwall's Cultural Capital</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/rcup-brand-identity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1525897030841-1FKS15T25Z8DXMJZO6EK/rCUP-product-shot.JPG</image:loc>
      <image:title>Journal - rCUP by ashortwalk | Brand Story and Copywriting</image:title>
      <image:caption>Image by Becca Allen</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1523265084080-NB1OBLB60MX58JWPWHTQ/rCUP-packaging-story.jpg</image:loc>
      <image:title>Journal - rCUP by ashortwalk | Brand Story and Copywriting</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1523264894316-N1M6S9VSLFW5SEY56NBD/rCup_Packaging_story.jpg</image:loc>
      <image:title>Journal - rCUP by ashortwalk | Brand Story and Copywriting</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/write-better-overuse-that</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1524321838295-G6OJ6VC4EZIZU9WBWETM/overuse_word_that_stories</image:loc>
      <image:title>Journal - Write Better: The Case of the Sneaky 'That'</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59a03260cf81e03a3da4dfc2/1524307711963-EHLZPL62SIEXSR8LJTK8/this+that.jpg</image:loc>
      <image:title>Journal - Write Better: The Case of the Sneaky 'That'</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.storiesofdesign.com/journal/lifetime-therapy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-03-20</lastmod>
    <image:image>
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