Stories of Design
writing for creative businesses
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Stories of Design Magazine features stories from the world of British design. Designer interviews and product design, events and books

Superseed by Black+Blum

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Springing into shape to encase the bulb in its seed-like form, Superseed diffuses light, whilst allowing slivers to escape from apertures at its side and centre. Inspired by nature, and referencing the forms and patterning of sunflower seeds, the Superseed reduces design to its essentials, resulting in an elegant minimalism that offers a gentle challenge to the lighting technologies and aesthetics that it supersedes.

Black Blum º Story of Design
Black Blum º Story of Design

Superseed is available from